Judy Sweeney Research

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We provide marketing intelligence to software companies and research firms. Our timely, comprehensive research with keen marketing insight gives companies the edge in decision-making and product positioning.

JSR brings years of product and industry expertise needed to develop your marketing materials and create the industry profile you need to reach your target customers.


stategic communicationstategic communication

If you’re looking to build brand/product awareness and market leadership through PR, marketing communications, or thought leadership (white papers, seminars, etc.), we’ve got the expertise you need. We can also help build and/or deliver roadshows and key industry presentations.


analyst relations

JSR knows how to help software companies create better relationships with leading analysts. We should -- we’ve been on the receiving end as a software industry analyst, and also have significant expertise managing analyst relations programs for software providers. We can show you how to get your product “on the map” with analysts and industry leaders.


Our research expertise, marketing acumen and unique business perspective can help your product compete in today’s marketplace. Contact Us to learn more.

 
 
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  chrisbaker
  Judy Sweeney Research 617.298.0219
 
Consulting Market Research, Marketing, Target Marketing, Market Positioning, Business Development, Partnering, Analyst Relations, Industry Analyst, relations, Industry Analyst, Product Development. Product Marketing, Product Management, Product Definition, Product Positioning, Product Specification, Pricing strategies, Software Development, Competitive positioning, HCM consulting, ERP consulting, HCM, ERP, White papers, Partner Relations, Consulting business